Introduction To Podcasting

Apr 16, 2022 at 10:00am ~ Apr 16, 2022 at 4:30pm

Course Description

Globally, podcasting has exploded over the past couple of years and shows no sign of slowing down. However, in Japan, podcasting is still a fledgling industry representing enormous potential for growth. Podcasts can provide a creative outlet, an opportunity to meet and discuss ideas with a range of interesting guests, a means of building your profile showcasing your expertise in a particular field, or just a chance to have fun while exploring topics of interest. This workshop helps participants get started in podcasting and accelerate the learning curve much more than possible by “learning as you go”. The workshop covers selection of software and equipment, choosing a format, planning, recording, editing, producing, marketing, and finally launching your podcast. By the end, you will walk away with a plan in hand for getting started.

Learning Objectives

1. Identify your goals and the theme of the podcast
2. Understand the concepts and basic technical requirements needed to create your own podcast, including recording, editing and uploading
3. Develop a plan for launching, marketing and sustaining your podcast

Who Should Take This Course

Those interested in exploring starting a podcast for their business or for personal interest; Those who have recently started a podcast and would like to learn techniques to improve their practice


Andrew Hankinson

Instructor Biography

Andrew Hankinson has lived in Japan for the past 30 years working in sales, marketing, and management for both Japanese and multinational companies. Working in business is his main career and focus. As a passion, Andrew got his start in radio broadcasting in his university days as a FM radio DJ. With this background he was then able to transition into voiceover and narration work after arriving in Japan in the early 1990’s working with talent agencies and representing some of the biggest brand names in Japan. It was with this interest and experience in audio content production, Andrew officially started his podcast Now and Zen Japan on Jan. 6th 2020 after six months of research and self-study. Andrew is completely self-taught and now has published over 50 bi-weekly episodes continuously since the first episode in early 2020. Now and Zen Japan has a unique interview/conversation format with paid advertisers and a high quality after production output. The podcast has 4.9 ranking on iTunes and has been downloaded over 10k from around the world.



Start: Apr 16th 2022 at 10:00am

End: Apr 16th 2022 at 4:30pm