Reprimand

Reprimand

Originally published on metropolis.co.jp on May 2010 What: “Idling stop” yellow card Where: Niigata Who: Distributed by local environmental activists Why: A “penalty” for drivers who sit in parked cars with their engines on Catch Copy: Yellow Card! Stop idling… …to save money …to save the environment When you’re… …waiting …temporarily stopped …at a long […]

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Originally published on metropolis.co.jp on May 2010

What: “Idling stop” yellow card
Where: Niigata
Who: Distributed by local environmental activists
Why: A “penalty” for drivers who sit in parked cars with their engines on
Catch Copy: Yellow Card!

Stop idling…
…to save money
…to save the environment
When you’re…
…waiting
…temporarily stopped
…at a long red light
…loading or unloading

To download your own “Stop Idling Yellow Card,” see http://meturl.com/idling.