Originally published on metropolis.co.jp on May 2010

Photo by Chris Betros

Okinawa-born actress-model Yu Yamada recently helped launch Uniqlo’s summer lineup of “bra tops.” Yamada, 25, who takes over from actress Chiaki Kuriyama as spokeswoman for the brand, will be appearing in a “sexy” ad campaign. Uniqlo says it sold nearly 9 million of the tops, which are priced from ¥1,500 to ¥2,990, at its stores in Japan and overseas last year.