December 13, 2024
Kura Sushi’s New Gift System
High-quality sushi with a side of entertainment
Kura Sushi, a leading conveyor belt sushi chain, is redefining its dining experience with two innovations that combine entertainment, quality, and safety. First, the new Gift System offers an exciting way to surprise loved ones with special dishes, and second, its award-winning antibacterial sushi cover, Mr. Fresh, ensures top-tier hygiene and freshness.
Diners at Kura Sushi enjoy fresh, high-quality sushi with a side of entertainment and peace of mind.
A Gift of Surprise: Kura Sushi’s New “Gift System”
Imagine celebrating a special occasion with sushi, but with a twist—Kura Sushi’s Gift System brings a delightful surprise to your table. This unique service allows you to order a special dish that parades down the conveyor belt with cheerful music and sparkling decorations. When the item reaches your table, a personalized message—like “Thank You” or “Congratulations”—appears on an accompanying panel, making the moment even more memorable.
Whether for birthdays, anniversaries, or simply to say “thank you,” the Gift System transforms dining into a heartfelt celebration. Choose from luxurious menu options like the seasonal Fruit Cake, Fruit Pudding à la Mode, or the vibrant Special Bara Chirashi, all designed to impress. Moreover, no reservations are required—order spontaneously via the in-store touch panel and watch the magic unfold.
The Gift System not only makes dining fun but also celebrates Kura Sushi’s core philosophy of combining delicious food with memorable experiences. As the only major conveyor belt sushi chain still utilizing conveyor belts, Kura Sushi stays true to its roots while delivering modern innovations.
Kura Sushi’s Award-Winning Mr. Fresh
While Kura Sushi innovates with entertaining services, it always upholds safety and quality. The patented antibacterial sushi cover, Mr. Fresh, recently received the prestigious Invention Encouragement Award from the Japan Institute of Invention and Innovation.
Mr. Fresh was developed to maintain the freshness of sushi while safeguarding it from airborne bacteria, viruses, and dust. Its smart integration of ICT (Information and Communication Technology) enables real-time monitoring of sushi’s time on the belt, ensuring every plate served meets the highest standards of hygiene and taste.
The system is being introduced in certain stores as a weekend and holiday-exclusive menu.
As of November 16, 2024, the system is available in 10 stores. Seven of these are in Tokyo and three are in Osaka. The initiative will start as a weekend and holiday-exclusive menu, with plans to gradually expand to more locations.
This invention was critical during the pandemic, helping Kura Sushi maintain its signature conveyor belt service while meeting modern safety demands. With Mr. Fresh, Kura Sushi doesn’t just offer sushi; it provides peace of mind to diners.
Visit the official website for more information and locations