April 10, 2025
Japan Drugstore Guide: Best Lip Products in Japan for 2025
Having lips that look and feel great doesn’t have to break the bank.
By Anna Hodes, Phoebe Leisek and Katie Dicken
Tokyo and Lip Products—a popular pair, and rightfully so. We’re rounding up lip products where the hype is 100% justified.
Follow the latest Tokyo trends with this all-you-need-to-know guide to the most popular lip products that you can find at your neighborhood drugstore.
Glosses and Tints
Rom&nd
Rom&nd is a South Korean cosmetics brand that’s taken Japan—and the world—by storm alongside the rise of K-beauty. From its extensive range of shades and formulas, we’ve picked two fan-favorite lip products you need to know about.

Glasting Color Gloss:
The Glasting Color Gloss is a staple bestseller in Rom&nd’s product line. If you’re in the market for a lightweight gloss with a smooth and glass-like finish, look no further. These glosses apply evenly, smoothing vertical lip lines and creating the appearance of naturally fuller lips. While the sticky texture of many glosses can be bothersome, this product has a watery texture that won’t catch strands of your hair on breezy days. The signature shades include various pinks and peaches—something for all seasons.
Cost : ¥1,320
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Glasting Melting Balm:
The Glasting Melting Balm gives a “your lips, but better” effect, hydrating the lips while enhancing them with vibrant color and a watery shine.
The lineup includes trending nudes, cool mauves, and classic pinks, with the newest shade Velvet Rose, making an easy choice for both day and night.
Cost : ¥1,280
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Canmake
Canmake is a staple cosmetics brand in Japanese drugstores—loved for its high-quality products at an affordable price. While spring is just around the corner, neutral tones are here to stay, and the brand’s current lineup reflects just that with plenty of nude and brown shades.

Muchi Puru Tint:
The beloved muchi puru tint series promises bright, long-lasting color without compromising on hydration. With a light and buildable formula that feels as great as it looks, layer to your heart’s content without worrying about greasy or dry lips. It creates the illusion of plumper lips through a blurring effect and a refreshing cooling sensation. Shades range from brown to pink with a new peachy addition, Fruit Au Lait, just in time for the sunny days ahead.
Cost : ¥770
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Glass Tint Syrup:
Canmake’s new Glass Tint Syrup is the perfect lip tint for all year round, offering a glossy, glass-like shine. Two exciting new colors launch this year: Lively Peach and Memorable Pink Red, a pearlescent reddish-pink. This long-lasting tint keeps color fresh all day. Its smooth, easy-to-apply formula leaves lips plump and moisturized. It’s the perfect mix of beauty and care, and with six stunning shades to choose from, you’ll easily find the ideal one to match any of your looks.
Cost : ¥1,078
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Dasique
Dasique’s makeup products are perfect for achieving a natural, peachy pink look. It should be noted that they are not as widely available as the other products on this list, but if you happen to come across a drugstore that carries them we highly recommend picking a shade or two up.

The Juicy Dewy Lip Tint:
One of Dasique’s signature lip products in Japan is the Juicy Dewy Lip Tint. The brand recently released its special Rose Milk Tea collection in two subtle shades: Early Grey Rose, a soft beige, and Rose Black Tea, a beautiful pink. It effortlessly tints the lips without stickiness. Dasique’s other collections are equally impressive, offering shades that suit every mood and occasion.
Cost: ¥1,650
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Lipsticks
Shiseido
Shiseido is a renowned Japanese cosmetics company and the most high-end brand on this list, while still being easy to find at local drugstores. This stylish brand balances wearability with elegance.

Beauty Lift Rouge
These lipsticks come in beige, coral, rose and red shades. While the Prior line, which houses Beauty Lift Rouge, was created with aging concerns in mind, these products are suitable for anyone who wants to leave a classy and elegant impression. These lipsticks also double as moisturizers, and although color transfer is inevitable while eating or drinking, they are generally known for their lasting power.
Cost: ¥2,915
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Kate Tokyo
Popular on Japanese social media and highly ranking at cosmetic stores, Kate lip products come in original, matte and glossy lines. The brand draws in lip lovers who enjoy moody, edgy, and statement-making shades.

Kate Lip Monster
Kate Lip Monster is all about bold shades and long-lasting color, available in 12 distinct shades ranging from pinks to oranges. Its smooth formula moisturizes while leaving lips juicy and vivid—never greasy. When it first hit the scene, they were almost impossible to track down in stores. Now, they’re more accessible than ever. Don’t miss the upcoming Fireworks Series, arriving in late May: limited-edition shades with pearlescent glitter that mimic the sparkle of summer fireworks.
Cost: ¥1,540
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Lip liners

Cezanne Lip Maker
Cezanne Lip Maker is a consistent favorite on Japanese cosmetic sites—and it’s easy to see why. Resistant to sweat, water, and smudging, it’s ideal for sunny spring and summer days. Whether your undertones are warm or cool, there’s a shade that fits you. Use it to shape lip lines, give the appearance of plumper lips, and gently lift the corners for a soft, natural upturn.
Cost: ¥660

Chifure Lip Liner
One of the most beloved lip liners you’ll find in drugstores in Japan is the Chifure Lip Liner. Available in three versatile shades–Pink, Rose, and Red–it has a smooth, creamy tip that glides effortlessly, providing a long-lasting, defined outline. Its oil-based formula, enriched with olive fruit oil and squalane, not only prevents lipstick from feathering but also nourishes the lips. It complements all of Chifure’s lip products and pairs well with other popular lip tints and lipsticks loved by young women in Japan.
Cost: ¥572
Lip balms

DHC lip cream
DHC and Melty Cream Lip are top picks among Japanese drugstore staff, celebrated for their moisturizing power. DHC Lip Cream combines olive oil, olea europaea (fruit oil), and botanical extracts like aloe, rosemary, and vitamin E to keep chapped lips soft. Fragrance-free and housed in a sleek metal applicator, it stands out from the usual lip balm crowd.
If you want a hint of color, DHC also offers tinted versions in pink, apricot, and red.
Cost: ¥500
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Melty Cream Lip
Made with ‘moist bank technology’, Melty Cream Lip melts seamlessly into your lips, transforming into creamy texture upon contact with air. In my own testing, this balm provided the longest-lasting hydration without feeling oily or greasy. As the dry winter air gives way to humid summer days, we highly recommend it to soothe chapped lips and prep them for a smoother application of glosses and lipsticks. You can also enjoy it in delightful scents like Blooming Honey and Milk Vanilla.
Cost: ¥750
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Nivea Deep Moisture
Nivea Deep Moisture has a full line of lip care products, including two balms—one a “melty type” that turns into oil when applied. Both formulas are packed with hydrating ingredients and SPF protection, and are classified as quasi-drugs in Japan. You can choose from flavors like unscented, honey, olive & lemon, and vanilla & macadamia.
The collection also includes an overnight lip mask that seals in moisture and helps repair dry, chapped lips while you sleep.
Cost: ¥385
Get it here